Clothing line by Jennifer Lopez. Jennifer Lopez clothing style: photos from the red carpet and everyday

  • The date: 11.08.2021

After all, in her 40s, the famous actress and singer not only looks great, but also manages to give odds to young Hollywood stars.

Let's start with the fact that in matters of clothing for Jennifer Lopez there have never been any taboos. Donatella Versace herself once called her a great experimenter and fearless fashionista. Think back to the 2000 Grammy Awards.

Then Jennifer struck everyone with a green Versace dress specially tailored for her. This outfit was made of the lightest chiffon, and had a V-neck in front that reached the hips. Thanks to her scandalous dress, Lopez got on the covers of many tabloids. Journalists then unanimously dubbed her one of the most tastelessly dressed stars of the evening. Although Jennifer never forgets about the basic rules for combining colors in clothes.

But most often for the red carpet, Jennifer chooses elegant long dresses. They may or may not have a train, and are often high-waisted. In most cases, Lopez's evening dresses open the neckline and arms. Provocative mini or bohemian maxi, discreet casual chic or retro style - Jennifer looks stunning in any look.


Most of Lopez's outfits are restrained in color and texture. At the same time, the singer has a passion for sequins, silver and gold, so she likes to complement plain dresses with beading or a shiny handbag. Favorite designers Jennifer Lopez: Diana Von Furstenberg, Donatella Versace, Domenico Dolce Gabbana, Roberto Cavalli and Valentino Garavani.

Jennifer Lopez casual style

And in everyday life, J. Lo tries to emphasize her figure with tight or soft-fitting outfits. The Latin American loves to wear shorts, wide-brimmed hats, tight jeans, fur boleros, “doll” silk or velvet dresses. No less often she wears sheath dresses. Their length reaches the middle of the knee or slightly higher. Tulip skirts, flared skirts and flared trousers are also among the Latina's favorite things.






Lopez loves over the knee boots, and for good reason, because these long, tight boots emphasize her thin ankles and graceful knees. The star prefers stilettos. Manolo Blanick and Versace are the Latina's favorite shoe brands. In addition, J. Lo can often be seen in black YSL shoes, which she wears under jeans or with a miniskirt.

As for accessories, you can almost always see a bag of interesting colors and sunglasses with her. From time to time, sporty notes can be traced in Lopez's everyday bows. The color scheme is usually restrained. And most importantly, the singer always remembers the rules of a beautiful walk and posture.

How does Jennifer Lopez hide figure flaws?

Even the most famous beauties have flaws. True, this is not always easy to guess, because the stars, as a rule, are well versed in the art of disguise. Why not take a master class from Jennifer herself? She realized long ago that the “hanger”-fashion model is unlikely to come out of her. Therefore, the singer has always formed her wardrobe based on the image of a sultry “guitar” woman. Jennifer has rather narrow shoulders, not too big bust and lush hips. And she would have remained another overweight Latino if she had not used some tricks.

First of all, Lopez plays with proportions. In particular, it often highlights the upper body. To do this, it is enough to have in the wardrobe:

  • dark A-line skirt;
  • skinny straight or flared jeans with large back pockets;
  • bright tops;
  • thigh-length blouses;
  • shoes with high heels.

What about Jennifer Lopez outerwear?

The street style of the star is best displayed with a coat with a narrow waistline, full skirt and wide shoulders. As for dresses, Jennifer skillfully uses a V-shaped neckline, which visually lengthens the torso. She also often wears long empire-style outfits. The latter are characterized by a high waist and light flowing fabrics. In addition, Lopez is happy to wear light dresses with a bright print, which she girdles with a thin strap. To equalize the width of the hips and shoulders, the singer chooses clothes with bright details and jackets with exaggerated shoulders.

Clothing by Jennifer Lopez

Jennifer Lopez started her own fashion line in 2001. The singer markets sunglasses, jewelry, hats, denim, underwear and swimwear under the JLo brand. Her collections are for young women.

  • At the beginning of her career, Lopez introduced 2 clothing lines - Sweetface and Justsweet.
  • Soon 2 more lines appeared - JLo Girls (clothing for girls) and JLo Swim (swimwear).
  • In 2004, her brand was introduced in Russia. The J Lo brand is multifunctional, daring and fashionable. In most cases, it is made from materials such as velor, brocade, drape, taffeta, knitwear and cashmere.

In 2002, perfumery from Jennifer Lopez appeared. Style, perfumes are also part of it, must be thought out to the smallest detail. To date, J. Lo has managed to release several well-known fragrances. The first was a perfume called "Glow". This fragrance consists of delicate accords of mandarin, grapefruit, orange blossom, vanilla and jasmine. These perfumes were the beginning of a series of "celebrity perfumes". Later fragrances such as "Still" and "Deseo" appeared.

Having managed to try on many images - a singer, fashion model, famous actress, business woman, public figure, creator of her own fashion brand - J.Lo is a role model for many women. Emphasizing the style of Jennifer Lopez photo , celebrate her feminine charm in any outfit. With all the love for fashion trends, Jay organically adapts them to his image - emphasizes the features of the figure and tactfully hides flaws.

In 2001, Jennifer Lopez launched her own line of fashion and accessories for young women. In the assortment of the J.Lo brand:

  • casual wear - multifunctional and a little daring;
  • business suits - strict and elegant;
  • formal wear - only spectacular expensive fabrics (brocade, velor, taffeta, cashmere) are in priority;
  • swimwear line (JLoSwim) - comfortable and sexy charming;
  • outfits for girls (JLo Girls) - Jennifer Lopez style for young fashionistas;
  • accessories - sunglasses and jewelry
  • perfumery - fragrances "Glow", "Still", "Deseo".

Everyday looks Jennifer Lopez: elegant convenience

Although the singer chooses her everyday outfits herself, Jennifer Lopez's streetwear style is distinguished by particular elegance and harmony. All the details of the image are perfectly combined with each other.

The color scheme of Jennifer's everyday wardrobe helps her to stand out from the crowd. Keeping a casual style, she wears coats, jackets and cardigans in soothing tones such as grey, brown or black. Usually chooses comfortable jeans in combination with a blouse or top and a leather jacket. From shoes, J. Lo prefers boots and over the knee boots. For the summer, Jennifer Lopez has the simplest casual style of clothing - the “star” can be found in light dresses or sundresses on the floor and in flat shoes.

Due to the nature of her figure, Jennifer always emphasizes the neckline and shoulders, which visually helps to create an hourglass figure. As accents that distract attention from the hips, she uses:

  • coarse knit scarves;
  • voluminous fur collars;
  • jackets with pronounced wide shoulders;
  • products with all kinds of drapery fabrics.

These rules have already become traditional for Jennifer Lopez: she chooses street style or spectacular outfits for the “red carpet” - it doesn’t matter. In her image, the emphasis is always on the shoulders and chest in order to "distract" attention from the feminine luxurious hips.

"Star" Jennifer Lopez: clothing style and photo

The outfits that Jennifer Lopez wears on the red carpet are always exclusive, sometimes outrageous, and, of course, are the subject of heated debate among critics. The well-known singer trusts a team of professional stylists to select an image for a social event, but the final decision is made only by herself.

  1. Jay Lo demonstrated the most frank and daring outfit at the Grammy Awards in 2000. It was a long transparent Versace dress with a frankly deep neckline and a cutout at the hem. Many condemned this image for being too frank, but the singer herself was confident in her irresistibility and ensured that everyone noticed her. No less extravagant clothing style Jennifer Lopez chose to show in public in 2001. Floor-length and with a dense fabric skirt, it had an almost sheer bodice.
  1. Jennifer Lopez often chooses styles of dresses with a high waist, which is called "Empire". So, in 2004, Jennifer came to the World Music Awards ceremony in Los Angeles in a pale pink cocktail dress trimmed with lace and embellished with a bright green belt above the waist. The image was complemented by white pumps, a white bag and other accessories.
  2. The famous lady does not miss the opportunity to showcase her brand's clothes. In 2005, the singer chose a suede poncho, decorated with fur and long fringe, to enter the red carpet. It would seem that such an image could be assessed as a typical everyday style for Jennifer Lopez. , but the thing is distinguished by unusualness and unique elegance.
  3. Jennifer does not disregard the mini-skirt. The short length of the dress effectively emphasizes the beautiful athletic legs of the singer. In 2006, Lopez twice appeared in ultra-short dresses. The style of the first outfit had long sleeves and a stand-up collar, and the singer had lacquer boots on her feet. Jay Lo demonstrated a radically different image by wearing a bright red dress with a fluffy skirt.

In general, Jennifer Lopez's clothing style is distinguished by impeccable taste and completeness. Charming and sophisticated - she is always in the spotlight, both in everyday life and at social events.

The country: America

Foundation date: 2001

Official site: www.jenniferlopez.com

In 2001, the famous actress and popular hip-hop diva Jennifer Lopez added the profession of a fashion designer to the list of her professions. Today, the JLo brand is one of the most popular fashion brands of clothing and accessories, producing clothes for girls from thirteen to twenty years old.

The name "JLo" combines the names of a popular Puerto Rican singer and E. Hilfeiger. Under this brand, fashion items are produced that are focused on modern teenagers: clothes, perfumes, accessories, etc.

The JLo brand is a reflection of the passionate and daring nature of Jennifer Lopez. Fashion items produced by the brand under her leadership are bright and extravagant, but at the same time very comfortable and cozy. The autumn-winter collections of the brand are especially surprising: elegant cardigans and coats, cashmere sweaters, hats trimmed with fox fur, etc. Summer collections are also interesting, including bright short skirts of emerald, blue and scarlet colors, elegant silk and chiffon dresses of bright noble shades: silver, white and ivory, as well as other items of clothing.

But the main achievement of the JLo trademark is considered to be a unique collection of great fragrances, in the creation of which Jennifer herself was directly involved. The very first fragrance she created, presented to customers under the name Glow by JLo, became a sales record. Perfume lovers will certainly like many perfumes of this brand: Miami Glow, Still, but the highlight of the collection is the famous Glow After Dark fragrance.

The JLo brand is fashionable, multi-functional and a little daring, made from high-quality materials and designed for young girls. The mood of JLo is a unique combination of American trends with currents of various ethnic cultures. In the guise of a JLo girl - fashion, music, dancing, cinema, the style of Jennifer Lopez herself, her passion and vivid image. All this makes the JLo brand unique.

Brand history

In April 2001, the Sweetface Fashion Company was formed, and in the winter of the same year, the first clothing collection, JLO by Jennifer Lopez, was released, followed by the first lines of accessories.

In February 2005, as part of the Olympus Fashion Week in New York, a clothing line under the brand name "Sweetface" was presented. And on January 10, 2007 - the Justsweet line, the main accents of which were made on expensive materials: velor, velveteen, silk, specially selected cotton and the finest wool.

In 2004, the Crocus Group entered into a licensing agreement with the Sweetface Fashion Company and became the exclusive distributor of the JLO by Jennifer Lopez, Justsweet, Sweetface brands in Russia, the CIS countries and the Baltics.

JLo by Jennifer Lopez boutique at Crocus City Mall

In the interior of the JLo boutique in Crocus City Mall, architects from the Kramer Design Group embodied the idea of ​​interactive shopping, inseparable from the brand and image of Jennifer Lopez herself. The atmosphere of the boutique conveys the spirit of magnificent nightclubs, their energy in the splendor of discus throwers. Graceful fitting rooms, special mannequins, bright colors on an area of ​​​​more than 350 square meters - everything is done to maintain an atmosphere of fun and energy in the spirit of Jennifer Lopez herself.